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In creating a brand and collection of assents for local artist and illustrator Nikki Peck, who goes by the pseudonym ‘Bonercandy’, there were many challenges conceptually and creatively to tackle. Bonercandy ceased to have a cohesive brand, however it had a very strong visual language and concept already in place, so the collateral and imagery created needed to fit into what was already there, while creating a backdrop for further work and promotion. The client needed assets to promote her first collection of t-shirts, but also to be used to promote herself professionally as an artist and an illustrator.

 
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